Public Relations Assistant

405 W 55th St, New York, NY 10019, USA Req #123
Tuesday, September 7, 2021

Alvin Ailey American Dance Theater, one of the world’s premier dance institutions, is seeking a motivated and personable team player to work in a fast-paced environment and support ongoing public relations initiatives.  The Public Relations Assistant will assist the team responsible for the development, coordination, and implementation of publicity campaigns for the Ailey organization. The candidate will be responsible for monitoring media coverage, developing PR materials, special projects, press outreach, as well as support Public Relations Associate with video projects and Associate Director with department efforts for The Ailey School. The candidate will report to the Director of Public Relations, and work collaboratively with colleagues in the Public Relations, Marketing, and Development departments.



Responsibilities include, but are not limited to:

  • Assist department in the planning and implementation of publicity campaigns and promotional strategies, with primary responsibility for calendar listings, niche media outreach i.e.: hyperlocal and heritage specific campaigns, and special projects as assigned by the Public Relations Director and Associate Director
  • Manage the online press room by posting materials on all aspects of the organization in coordination with the Public Relations Associate
    • Coordinate regular review and updating as necessary and act as a liaison with iPR
  • Compile press clipping reports for internal and external distribution, archival purposes, and summaries/publicity highlights
    • Store designated press coverage on network, distribute and post on online press room as noted
    • Assemble Quote Sheet of Press Highlights Saluting the Company on annual engagements and tours
  • Assist in the preparation and distribution of press releases, media alerts, press kit materials, pitches, and other press correspondence
  1. Research, compile, and organize materials highlighting the Company’s new works and activities
  2. Manage the updating of the “All About Ailey” document and other standing copy
  3. Compile materials that leverage digital assets, including photo/video link documents
  • Act as AAADT Tour press liaison for assigned cities
    1. Respond to requests for information from media outlets and tour presenters and arrange interviews
    2. Manage department interview tracker year round
  • Provide general administrative support as assigned
  • Public Relations Assistant will serve as a secondary point person for:
    1. Cision contact database management and content distribution



    • Strong sense of initiative and interpersonal, written, and verbal communication skills
    • Detail oriented and organized in managing multiple projects and meeting deadlines
    • Ability to work in fast-paced environment in a positive manner, both independently and with others
    • Highly competent as it relates to computer skills including proficiency in Microsoft Office and Final Cut Pro X, basic knowledge of Adobe Photoshop is a plus, as well as a willingness to learn other information technology programs as needed
    • The scope of job requires attendance at evening and/or weekend activities, plus occasional travel to workshops



    • Bachelor’s degree
    • Experience with public relations and marketing (min. 2 years preferred)
    • Performing arts/dance background a plus


    To apply for this position, click on the apply link below and upload one file (accepted formats include .doc, .docx, .txt, or .pdf) that contains the following items:

    • Resume
    • Cover letter detailing your interest in this position at Alvin Ailey Dance Foundation, Inc. and salary requirements
    • Contact information for two references


     No phone calls, please.


    Other details

    • Pay Type Salary
    • 405 W 55th St, New York, NY 10019, USA