Region Manager, Southeast
Job purpose
The Region Sales Manager is responsible for directing, managing, and leading all activities
within a sales region to achieve BDI sales objectives. This role is also responsible for hiring, coaching, and managing a team of Sales Representatives. The Region Manager will drive organizational efforts of change management in CRM, supporting its full use ensuring that sales enablement initiatives are practiced effectively; this includes, but is not limited to value analytic tools supporting Bracco One and novel go-to-market strategies which merge
digital outreach and advanced analytics with account level insights.
Essential Activities, Duties, Tasks and Responsibilities
Strategy Development: Create the strategy for the region that reflect the evolving market dynamics, including talent requirements. Anticipate new client demands, competitive
positioning and growth opportunities. Maintain the image of Bracco Diagnostics
as an industry leader.
Market Execution: Plan, organize and direct the region sales organization to ensure that the sales objectives are met or exceeded on a consistent basis.
Commercial Operations: Drive continuous improvements in sales-related business processes and analytics. This role will be critical to lead company-wide decisions regarding CRM improvements (SFDC), tools (account planning), and infrastructure to implement and run effective sales management processes.
Building of Relationships: Build strong internal ties with the executive leadership team, marketing, finance, legal, medical, and field sales organization. Identify, establish, and nurture trust relationships with decision makers for the diagnostic imaging market
within the zone. Ensure all representatives are adequately trained and prepared to promote the entire product portfolio, including MR contrast, Lumason, Informatics and Device products.
Team Development: Assess, develop, and motivate the sales organization within the region. Make selective talent upgrades as needed to develop world-class, high-functioning
organization. Manage and execute a performance management process aligned with
company standards to drive consistent evaluations of sales members including peer reviews of scorecards and multiple level involvement to drive dependable performance.
Supervisory Responsibilities
Direct Reports: Contrast Representatives and Lumason Account Managers
Professional Experience
A minimum of 6 years overall experience with 4 of those years focused on medical sales, marketing and sales training
Proven track record of meeting and exceeding sales and organizational goals
Knowledge of adverse market conditions and able to adjust strategies to reflect the demands
Business management skills and the ability to produce & maintain project schedules & budgets is required
Ability to collaborate and interface well with peers, leadership and cross functional associates
Organizational skills and the ability to generate all required reports & record keeping systems required
Ability to quickly interpret complex business issues and provide recommended course of action is required
Education
Four-year College Degree in health sciences or business, or BA/BS required in a related field
Professional knowledge (Core Competencies focused on technical skills).
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the core competencies required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Inspirational Leadership – Inspires others to high standards of performance through communicating and energizing others with a compelling vision
Judgement & Decision Quality - Demonstrates sound judgement and decision quality amid complex situations
Industry Knowledge & Business Acumen - Possesses an industry and company-specific business acumen and taps into collective business knowledge, as needed, to drive sound and timely decisions and to solve complex business issues
Knowledge Transfer - Creates opportunities to transfer knowledge and information across people and systems to enable effective execution, business continuity, and to minimize risk
Predictive Change Management - Continuously monitors for trends, challenges and opportunities and modulates their impact on the business to help manage risk and maximize opportunities.
Customer Focus -- Anticipates, monitors and manages the needs of internal/external customers by building stable strategic relationships, market knowledge, and by keeping finger on the pulse of customer needs.
Managerial Skills (Core Competencies focused on managerial skills).
- Collaboration & Impact - Promotes and drives cross-functional collaboration and deepens strategic relationships between internal functions and external customers/ stakeholders to realize synergies and maximize impact.
- Adaptive Communication Style - Is comfortable switching to ‘coaching mode’, as needed. Listens actively, asks good questions, and provides constructive feedback on team’s performance
- Developing Workforce & Talent Pipeline - Develops self and others though constructive and respectful communication, coaching and feedback, stretch assignments and training, to sustain high performance and a pipeline of ‘ready now’ leaders.
- High Performance Culture -- Effectively rewards high performance and culture-positive behaviors and manages poor performance and behavior in a timely and effective manner.
Core Relationships
External Relationships include:
Cardiologists
Echocardiology
Directors and Sonographers
Radiologists
Department Administrators
Nurses
CT and MR Technologists
Purchasing Managers
Pharmacy
MRI Directors
Internal Relationships include:
Executive Leadership Team
Corporate and Key Account Management
Marketing – clarification of initiatives, marketing support tools
Legal – contract review
GM&RA – clinical leadership
Finance
Information Systems – program production, computer issues, technical sales tool questions
Operations
Human Resources (Business Partner)
Physical Demands: The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Domestic travel is required. Must be a licensed driver and able to drive a car without restrictions.
Work Environment: The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
The majority of time will be spent on customer facing activities with an average of 60% domestic travel is essential, including overnight stays.
Other details
- Job Family Bracco
- Pay Type Salary
- Travel Required Yes
- Travel % 60
- Telecommute % 0
- Required Education Bachelor’s Degree
- Atlanta, GA, USA